. November 21, 2025

Pricing a Fixer Upper in Today’s Real Estate Market

Pricing a Fixer Upper in Today’s Real Estate Market

Pricing a fixer upper can feel tricky for many homeowners. There’s always that question of how much the repairs matter and what buyers are truly willing to pay in today’s market. The good news is that even homes needing updates or repairs can sell quickly and well when they’re priced correctly. Understanding how to approach the pricing strategy is the key.

Condition Matters, But Not the Way Most Sellers Think

Buyers expect certain things when considering a home that needs work. Some are looking for cosmetic updates, while others are ready to take on bigger repairs. What matters most is that the price reflects the condition, not the potential after renovation.

Homes that are priced like they’ve already been updated sit on the market.
Homes priced honestly and realistically get activity immediately.

What Buyers Value in a Fixer Upper

Most buyers looking at homes needing repairs focus on:

  • the structure and safety

  • roof, foundation, and major mechanicals

  • layout and natural light

  • whether the updates are cosmetic or complicated

  • overall price and how it compares to renovated homes nearby

Buyers are more forgiving than many sellers think, especially if the home has good potential. What they don’t overlook is an unrealistic price.

How Pricing Is Determined

The right pricing strategy blends:

  • condition

  • neighborhood comps

  • level of repairs needed

  • buyer demand in that area

  • current local inventory

A fixer upper should be priced to stand out against renovated comparables, giving buyers enough room to make the updates without feeling upside down.

This is where choosing a realtor with repair-market experience becomes crucial. It’s not just about what the home couldbe worth — it’s about what buyers will realistically pay today.

Why Sellers Work With Kim Salvatoriello | Kim The Home Finder

Kim has helped countless Western New York sellers list homes that need work. She understands how buyers think, knows what repairs actually matter to the market, and can recommend the most accurate pricing strategy so the home gets strong activity without leaving money on the table.

From Grand Island and Tonawanda to Amherst and the surrounding WNY communities, Kim helps sellers position fixer uppers so they attract the right buyers quickly.

Setting the Right Price From the Start

A well-priced fixer upper gets attention fast. The goal isn’t to make the home appear perfect, but to present it honestly, clearly, and competitively. With the right strategy, even homes needing repairs sell quickly and smoothly.

For homeowners thinking about selling a fixer upper in Western New York, Kim Salvatoriello | Kim The Home Finder can help determine the strongest price based on condition, demand, and today’s shifting market.