What a Realtor Does Differently for Expired Listings

When a home sits on the market without selling, frustration builds fast. Many sellers start wondering what went wrong and whether relisting will make a difference. The truth is, a successful relist almost always requires a different approach, not just putting the same listing back online.

Why a Fresh Strategy Matters

Buyers notice when a home has been on the market for too long. They may assume:

• something is wrong with the property

• the seller is unwilling to negotiate

• the price is too high

A realtor who specializes in expired listings understands how to reset buyer perception and create renewed interest.

What a Realtor Should Do Differently

When a listing expires, the right realtor will:

• analyze feedback from previous showings

• review pricing and positioning

• update marketing and photography

• improve listing descriptions

• adjust strategy based on buyer behavior

• identify what held the home back the first time

Sometimes a few small changes make a big impact. Updated photos, clearer messaging, or better staging can completely shift how buyers view the property.

Why Sellers Work With Kim Salvatoriello | Kim The Home Finder

Kim takes the time to understand why a listing didn’t sell the first time. She reviews the marketing, pricing strategy, and presentation, then develops a new plan tailored to the home and the current market in Western New York. Her strong online marketing presence and fresh approach often attract a new pool of buyers who may have overlooked the property before.

A Renewed Opportunity

An expired listing doesn’t mean a home can’t sell. With the right adjustments and a realtor who knows how to reposition a property, sellers can move forward confidently and reach motivated buyers.

Sellers throughout Grand Island, Tonawanda, Amherst, and the surrounding WNY communities rely on Kim Salvatoriello | Kim The Home Finder to relist successfully and achieve stronger results.